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  • The Importance of Website Security

    Posted on July 20th, 2017

    There are more businesses with websites than ever before, but most webmasters don’t understand the importance of web security. Not taking security seriously will leave your site vulnerable to malicious attacks. A successful cyber-attack can take down your site, compromise the privacy of your visitors and hurt your bottom line. Why Do Ha...

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  • What Is Search Engine Marketing?

    Posted on June 30th, 2017

    Search engine marketing (abbreviated to SEM) is an incredibly effective way to attractive online visitors to your website. In your industry, there could be scores of competitors vying to get the lion’s share of online traffic, and it’s common for only a few companies to get that share. If you want to get any kind of online traction, you nee...

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  • What Is a Website Development Company?

    Posted on June 15th, 2017

    As the world becomes more and more digital, the need to have a high performing business website is more crucial than ever. If you don’t know how to build your own site, then hiring a website development company is the best direction you can take. These days, web design and web development are interchangeable terms, but there is a differenc...

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  • Why It’s Important to Listen to Your Customers

    Posted on May 30th, 2017

      In the pursuit of money and success, businesses tend to get tunnel vision. Business owners tend to focus on what they believe is best for their business, and they overlook what their customers are saying. Businesses who can listen and use customer feedback constructively will gain more repeat business and new customers. Some businesses...

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  • Target Practice: How to Market to Your Ideal Customer

    Posted on May 15th, 2017

    If you had to describe your perfect, most ideal customer, would you be able to do it? If not, your marketing is likely not reaching its full potential. Executing a successful marketing strategy will hinge on how you reach your target market. The problem that many businesses run into is that they have never determined who exactly their ideal ...

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