Marketing During the Off-season

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Monthly Archives: June 2016

  • Marketing During the Off-season

    Posted on June 29th, 2016

    We’re now approaching the time of year when lots of people take their holidays. They forget about their usual commitments and relax for a few weeks. It’s traditionally a quiet time for many businesses. Summer means the year is about half done which is a perfect time to update your marketing plan. But are there advantages of continuing you...

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  • Getting to Know Your Online Customers with Google Analytics

    Posted on June 15th, 2016

    Conversion Rate Optimization for a website starts with tracking website performance and identifying areas of improvement. This task is best initiated using a web analytics tool. Although there are several web analytics tools available, Google Analytics (GA) is the most widely used tool across all websites because of its comprehensive reporti...

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